C3 Generative AI for Sales


Turn Buying Signals
Into Closed Deals.

AI is changing how Sales works — from guesswork to guided action.

C3 Generative AI for Sales empowers teams to optimize every customer interaction with AI-driven pricing, meeting prep, account prioritization, and upsell insights. From personalized outreach to accurate forecasting and revenue execution, it’s everything you need to drive growth—seamlessly integrated with your existing tech stack.

 

Transform Your Sales 
with C3 Generative AI

 

 

Personalized Outreach That Wins Attention

Boost response rates by delivering hyper-personalized messaging that resonates with each customer’s unique needs and buying signals.

Revenue Execution at Scale

Empower your sales teams with the tools 
and intelligence they need to forecast more accurately and close more deals, faster.

Increase Customer Growth Through Upsell Opportunities  

Expand revenue within existing accounts 
by quickly surfacing whitespace to cross-sell opportunities across your product lines.

Boost Your Sales Team’s Efficiency and Revenue Impact

Use smart tools like meeting prep, competitive insights, automated CRM updates, email drafts, and tailored product recommendations to maximize every customer interaction.

Seamless Integration Across Your Tech Stack

Effortlessly integrate with your existing systems — including CRM, MAP, analytics platforms, and Slack. Our C3 Agentic AI Platform, backed by MCP support, connects agents to any third-party application, enabling a truly unified experience.

Powered by Agentic Capabilities

Pricing Optimization

Empower sales teams with advanced capabilities, including “what-if” scenario modeling to explore the potential outcomes of pricing and discount strategies, quote win probability scoring to assess the likelihood of deal success, and competitive price benchmarking to help teams respond strategically with data-informed pricing decisions.

Meeting Preparation

Consolidate real-time insights across touchpoints, enabling reps to understand each account in depth. It also provides competitor response kits tailored to the deal context, helping teams proactively address objections. Post-meeting, automated follow-ups ensure timely, personalized engagement that keeps the momentum going.

Account Prioritization

Leverage Gen AI Sales to guide sales teams with intelligent account coaching, helping reps focus on the right opportunities at the right time. It also surfaces targeted promotion recommendations based on account behavior and buying signals, while automatically generating tailored sell sheets to support personalized outreach at scale.

Cross Sell / Upselling

Perform product fit analysis, identifying the most relevant solutions for each account based on historical data and engagement patterns. Relationship mapping uncovers key stakeholders and influence paths within the organization, while built-in enablement and training resources equip reps with the knowledge and messaging they need to drive expansion conversations effectively.

See the Full List of Capabilities

Download Data Sheet

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